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	<title>Deliberate Ink</title>
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	<description>Deliberately effective copywriting and editing.</description>
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		<title>Why You Won&#8217;t Benefit From Leaving The Echo Chamber</title>
		<link>http://deliberateink.com/why-you-wont-benefit-from-leaving-the-echo-chamber/</link>
		<comments>http://deliberateink.com/why-you-wont-benefit-from-leaving-the-echo-chamber/#comments</comments>
		<pubDate>Wed, 08 Feb 2012 05:00:34 +0000</pubDate>
		<dc:creator>Shakirah Dawud</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://deliberateink.com/?p=4819</guid>
		<description><![CDATA[Every so often I read a post that cries out into the ether: Is it just me, or is everyone is saying the same thing over and over again at the same time? Nope. It&#8217;s not just you. It&#8217;s all of us. Carry on. We&#8217;ve all heard the simple &#8220;birds-of-a-feather&#8221; explanation, but isn&#8217;t that just [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Sell Your Business To Your Copywriter: Self Promotion For Better Copy</title>
		<link>http://deliberateink.com/sell-to-your-copywriter-self-promotion-for-better-copy/</link>
		<comments>http://deliberateink.com/sell-to-your-copywriter-self-promotion-for-better-copy/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 14:03:33 +0000</pubDate>
		<dc:creator>Shakirah Dawud</dc:creator>
				<category><![CDATA[Marketing & Business]]></category>

		<guid isPermaLink="false">http://deliberateink.com/?p=4759</guid>
		<description><![CDATA[For a marketing copywriter, self promotion ought to be the same as fish swimming, right? Well, it is in the same way that it is for any other human being with ambitions and aspirations. Why yes, that is the same behavior that&#8217;s trained out of us all from birth so people won&#8217;t think we&#8217;re sociopaths! Why do you ask? [...]]]></description>
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		<title>If You&#8217;re Not Trying To Save The World, Your Business Shouldn&#8217;t Be Blogging</title>
		<link>http://deliberateink.com/if-youre-not-trying-to-save-the-world-you-shouldnt-be-blogging/</link>
		<comments>http://deliberateink.com/if-youre-not-trying-to-save-the-world-you-shouldnt-be-blogging/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 05:00:34 +0000</pubDate>
		<dc:creator>Shakirah Dawud</dc:creator>
				<category><![CDATA[Marketing & Business]]></category>

		<guid isPermaLink="false">http://deliberateink.com/?p=4692</guid>
		<description><![CDATA[Folks, don&#8217;t mourn the loss of most of the Inc. 500 blogs this year. They were doomed to failure anyway. After reading Marcus Sheridan&#8217;s article, where he describes effective blogs as teaching, publishing, and educational tools, I&#8217;d like to go a step further and say that any blogger who isn&#8217;t trying to save the world will [...]]]></description>
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		<slash:comments>10</slash:comments>
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		<title>Business Jargon Destroys Lives</title>
		<link>http://deliberateink.com/business-jargon-destroys-lives/</link>
		<comments>http://deliberateink.com/business-jargon-destroys-lives/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 17:52:35 +0000</pubDate>
		<dc:creator>Shakirah Dawud</dc:creator>
				<category><![CDATA[Guest Post]]></category>
		<category><![CDATA[Marketing & Business]]></category>
		<category><![CDATA[Writing & Editing]]></category>

		<guid isPermaLink="false">http://deliberateink.com/?p=4742</guid>
		<description><![CDATA[It&#8217;s Jenn Whinnem, here to remind us of the dangers of that murky maelstrom of language, business jargon. Don&#8217;t forget to follow her on Twitter. People on Twitter are heck of mad about homonyms. Heck, they’ve been mad since I joined in 2009. There/their/they’re, but especially your/you’re. Lose/loose. I have strong opinions about people who [...]]]></description>
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		<slash:comments>18</slash:comments>
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		<title>How To Answer The Crucial Question 65% Of My Marketing Clients Can&#8217;t</title>
		<link>http://deliberateink.com/what-is-the-most-important-question-in-marketing-copywriting/</link>
		<comments>http://deliberateink.com/what-is-the-most-important-question-in-marketing-copywriting/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 17:04:09 +0000</pubDate>
		<dc:creator>Shakirah Dawud</dc:creator>
				<category><![CDATA[Marketing & Business]]></category>

		<guid isPermaLink="false">http://deliberateink.com/?p=4706</guid>
		<description><![CDATA[&#8220;Why is that important?&#8221; I was wrapping up a proposal for a new client, and I noticed that I&#8217;d forgotten to ask an important question during the discovery process. So I sent an email asking (to paraphrase), &#8220;Oh, yes, and where will your leads be coming from?&#8221; After responding, the client asked, &#8220;Why is that [...]]]></description>
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